Watch: Viral X-Men Apocalypse Video Has Scientists Discuss the Next Stage of Human Evolution
"Evolution of man is the eradication of the weak."
Movie marketing is starting earlier and earlier these days, so even though X-Men: Apocalypse has yet to even start filming, we already have a (sort of) trailer. This video from 20th Century Fox's viral marketing team explores strange phenomena like freak weather and connects it (somehow?) to the posthuman revolution. They even seem to imply that the mysterious Siberian sinkhole was caused by a telekinetic child soccer player.
The overall message of the video appears to be that mutants like the X-Men will be the next stage of human evolution, called "Homo Sapiens Superior," and will promptly take over the world. Microbiologist Allison O'Neal says, "Homo sapiens, we essentially evolved from a single-celled organism... To think about the next species is- beyond my comprehension."
Cornell biologist Victor Pavel discusses mutants in an even more alarming manner: "They call them the 'genetically gifted.' They're genetic threats.... They are what we were: a mutation motivated to steal the planet. The implications of Homo Sapiens superior species poses a very real, very clear threat to humans.
"If we are indeed no longer the most advanced species on the planet, we are no longer in control."
The video is part of a larger marketing campaign for X-Men: Apocalypse, which includes two promotional websites. The first, Tandem Initiative, describes an organization dedicated to studying the emerging members of Homo Sapiens superior for the benefit of all of humanity: "Tandem Initiative was founded to help explore a new and growing generation: the genetically gifted. Inspired by the fast-growing population of Homo Sapiens Superior, we believe that studying the extraordinary abilities of the genetically gifted has the potential to assist humanity, as well as provide all genetically gifted individuals with a better understanding of their capabilities."
The second, M Underground, is a niche site specifically for mutants, and aims to "expose those who wish to create a rift between humans and the genetically gifted. We will not let our world be torn apart with misinformation. The only 'mutant threat' is that which threatens mutants." It cites examples in the media of unnecessarily negative portrayals of mutants.